Description
This book provides a comprehensive critical analysis of how corporate culture influences economic performance. Based on research from firms like Hewlett-Packard, Xerox, and Nissan, it explores how shared values and unwritten rules can lead to economic success or failure to adapt. The book analyzes the relationship between corporate culture and economic performance, discusses the roots of healthy and unhealthy corporate cultures, and challenges the belief that strong corporate cultures always create excellent performance. It highlights the importance of adaptive cultures that respond to changing markets and emphasizes the role of effective leadership in reversing unhealthy cultures. It also details how executives can create more externally focused and responsive cultures. Condition: Used Book in Good Condition.