Description
Mastering the Hype Cycle: How to Choose the Right Innovation at the Right Time (Gartner) is a used book in good condition. This book explains the drivers behind the innovation hype cycle and provides strategies to navigate it successfully. Learn how to time investment decisions for innovation adoption and avoid the pitfalls of disillusionment. Drawing on Gartners STREET framework, it guides you through orchestrating the innovation-adoption process, from selection to successful introduction. Key Features: - Explains the innovation hype cycle - Provides Gartners STREET framework - Offers strategies for successful innovation adoption - Used book in good condition